Date: May 23, 2013

Monterey County is usually known for three things: the aquarium, golf and Clint Eastwood, said one local businessman. But after a meeting last week to help brand the region, leaders are looking to change that.

Western Growers Member Ocean Mist Farms sat on the agriculture panel at the meeting, represented by it Chief Operating Officer Joe Pezzini. This article by the Salinas Californian details the meeting, with a focus on highlighting the intersection of agriculture and technology.

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