Phil Lempert

Phil Lempert
The Supermarket Guru

Known as The Supermarket Guru®, Phil Lempert is a distinguished author, speaker and media personality who for more than 25 years has been provided expert analyst on consumer behavior, marketing trends, new products and the changing retail landscape. His expertise has allowed him to identify and explain impending trends to consumers and some of the most prestigious companies worldwide.

In 1994, Lempert began SupermarketGuru.com, one of the Internet’s leading food and health resources. The website offers thorough food ratings, analyzes trends in food marketing and retail, and features health advice, unique recipes, nutrition analysis, allergy alerts and many other resources to help consumers understand their food, health, lifestyle and shopping options.

Lempert is food trends editor and correspondent for NBC News’ Today show. He regularly appears on talk shows and news programs in addition to being a columnist. 

He is founder of Lempert Advertising, a highly successful, full-service, award-winning advertising agency and serves on the Executive Committee of Michelle Obama’s Chefs Move to School program.

Lempert graduated from Drexel University and did Post Graduate at Pratt Institute.