Vic Smith is the president and CEO of JVSmith Companies, a diverse group operations with farming, cooling and distribution facilities and shipping capacities in Yuma, Arizona, Colorado and Baja, Mexico.
Skyview Cooling was their first operation formed in 1970 and began as a cooling company in Colorado and New Mexico. By 1977 it had expanded to Yuma and then in 1982 it began operations in northern Mexico. Today, JVSmith Companies farm a number of commodities including conventional romaine, iceberg lettuce, spinach, potatoes, mixed leaf and organic spring mix, carrots, celery, romaine, and green onions.
Vic studied economics and business law at the University of Colorado from 1970-1974. He went on to study finance at Arizona State University in 1975. Since 1991, he has overseen all the companies’ farming, packing and cooling operations, including 15,000 acres of vegetable production annually.
Vic is also a member of United Fresh Produce Association and the Produce Marketing Association, and previously served on both boards.
Vic was elected to the board in 2009, and and is currently serving as the 2019 executive secretary.