Gary Pasquinelli joined the family business, which was founded by his father in 1950, after graduating cum laude from the University of Notre Dame and attended law school. Before starting the business, Pete Pasquinelli was a custom packer and seller for McLaren Produce in Yuma, Arizona. Pasquinelli Produce has been a grower-shipper for more than 50 years, harvesting 7,000 acres of winter vegetables, including iceberg, red leaf, green leaf, butter and romaine lettuces, cauliflower, broccoli and celery. The company has grown vegetables for Dole Fresh Vegetables, Duda Farm Fresh Foods, Inc., Steinbeck Country Marketing and Fresh Express since 1993. In addition, the company grows and markets its own line of seedless watermelons. Gary was elected to the board in 1973, and served as chairman in 2000.