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Tom Nassif

Western Growers
President and CEO

This is our story. It is the story of how family farmers give us fresh fruits, vegetables and nuts. As Americans who rely on these healthy foods, this is a story everyone should care about. At Western Growers, we represent the family farmers based in California and Arizona who grow and distribute that healthy fresh produce. Our members provide half the nation’s fresh fruits, vegetables and tree nuts including locally grown produce and a third of America’s fresh organic produce. Some also farm throughout the U.S. and in other countries so people have year-round access to nutritious food. To know our story is to know where your healthy food comes from.

At Western Growers we have a saying that describes our family farmers: We grow the best medicine in the world.™

Recent Articles

What Are You Worried About? The Western Growers Technology Initiative: Solving Problems with Data and Technology

2014 November 1.

What are the business problems that keep you up at night — the ones that might have some potential to be solved and alleviated with new technology?  This is the conversation we at Western Growers want to have with you.  We have been charged by our Board of Directors to find ways to identify and develop technological tools or methods that will solve the problems you are facing and then accelerate the availability and affordability of that technology.


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