Join us for Improving Economics through Sustainability field day on Tuesday, August 26, 2025 at the Braga Barn in Soledad, California from 8:30-12:30. Lunch will be provided. An optional afternoon add-on includes a field visit to Dole Ranch for the Dole cover crop study. See the event agenda here.

Economic sustainability is a critical component to building resilient and profitable sustainable farming systems. Incorporating sustainability on-farm often requires upfront investment in new technologies, practices or crop management systems. Improving economics through sustainability can support growers to make informed decisions when considering making changes to farming operations. This field day will showcase tools and case studies that demonstrate how operations can improve economics through sustainability.

Braga Fresh will discuss the novel approach and costs associated with transitioning to and maintaining regenerative practices on-farm for cool season vegetable crops. WWF will demonstrate a simple, easy-to-use Global Farm Loss Tool to help growers to measure and work with their buyers to sell surplus produce that is otherwise lost. Western Growers will show the results of in-depth case studies with real grower data on the costs and savings associated with the Stout Smart Cultivator and the GUSS autonomous aerial spray system. Wilbur Ellis and the California Marine Sanctuary Foundation will provide an overview of their CDFA Healthy Soils Project comparing outcomes from strategic nutrient application regimes. Dole will share success stories and tips for creating sustainability engagement at the leadership, operating under a tight budget and growing your sustainability support team.

Spots for this event are limited, learn more about the field day and register here.