California Grown, an initiative of the California Department of Food and Agriculture (CDFA), has introduced a new digital platform designed to showcase the state’s diverse agritourism opportunities. Experience California Agriculture connects visitors with California’s rich farming heritage and offers a comprehensive guide to u-pick farms, vineyard tours, farm stays, farm-to-table dining and more, highlighting the state’s role as the nation’s leading agricultural producer.
The site features interactive maps, regional guides and curated directories for farm stands, u-pick orchards, family-friendly activities and educational programs.
“California is a living classroom where food, family, and farming intersect,” said Karen Ross, CDFA Secretary, in a press release. “This website makes it easier to engage with the people and places that grow our food.”
Visitors can explore listings by region or category, with real-time updates on experiences that include coastal farm tours or inland olive oil tastings. The platform also offers seasonal content and tips for responsible agritourism.