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March 27, 2017

Jason Verhoef Promoted to Director of Employee Benefit Sales at Western Growers Insurance Services

IRVINE, Calif. (March 27, 2017) – Western Growers Insurance Services (WGIS) is pleased to announce the promotion of Jason Verhoef to Director of Employee Benefit Sales. In his new role, Verhoef will lead sales efforts to provide affordable health care insurance options for agribusinesses throughout California, Arizona and Colorado, as well as assist, mentor and support the employee benefit sales team.

“For more than seven years, Jason has been one of the most consistent and successful regional sales managers within Western Growers,” said Jeff Gullickson, Senior Vice President of WGIS. “Jason’s remarkable ability to build strong relationships with our members and skill in finding clients the absolute best options is invaluable. We look forward to seeing him further instill confidence with our clients and internal team as a director.”

In his past role as regional sales manager for Northern California, Verhoef averaged between $3 million and $10 million in sales every year. As Director of Employee Benefit Sales, Verhoef will continue to drive sales but will also be developing efficient communication and sales growth through various distribution channels with broader reach into agricultural members and clients. Additionally, he will build and strengthen agricultural relationships and foster sub-broker partnerships for long-term success.

“I’m extremely proud to be part of an organization that is so dedicated and committed to supporting each one of its members on legislative, labor, water and food safety issues,” said Verhoef. “Being in the heart of the Central Valley has given me a new found understanding of these challenges. I’m looking forward to doing my part in helping our member organizations navigate and purchase competitive health care benefits for their employees and families.”

Prior to joining Western Growers, Verhoef made a career in finance, investments, insurance and eventually specialized in group employee benefits.  He and his wife, Melody, owned and operated a full service insurance agency that handled both individual and group insurance products for their clients. Verhoef graduated from California State University, Long Beach with a degree in Business Administration – Finance and enjoys partaking in a variety of outdoor activities with his wife and two daughters, Tiffany & Caitlynn.

High-resolution image of Jason Verhoef is available here.

About Western Growers Insurance Services:

Western Growers Insurance Services, Inc. is the wholly-owned insurance brokerage of Western Growers and offers full-service risk management solutions to agricultural and related industry members in California, Arizona and Colorado. Since first offering health insurance and employee benefits back in 1986, WGIS has expanded to include property and casualty insurance, safety and loss control services and health care reform consulting. Connect with and learn more about Western Growers and WGIS on Twitter and Facebook