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Posts By: Walt Duflock

May, 2026
Big Thank You to My Friend and Former WG Colleague Mayor Dennis Donohue

We held a retirement party for Mayor Dennis Donohue at the Taylor Farms Courtyard next to the Western Growers Center for Innovation and Technology on Monday, May 18. It was a very appropriate in the perfect setting because the CIT was part of the series of events that helped establish Salinas as the epicenter of specialty crop AgTech. There were three key elements that came together to make that…

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Western Growers Doubles Down on Reservoir Farms with a $1.5 million, Three-Year Partnership Agreement

I am very excited to share the news that Western Growers and Reservoir Farms have signed a three-year agreement that extends the strategic partnership and raises the capital commitment from $250,000 to $1.5 million. This is the largest investment the WG Innovation team has made in automation, and the Reservoir Farms partnership is the most strategic relationship for the WG Innovation team and…

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Reminder to Everyone in AgTech: The main problem you are solving is still grower economics

Chris Kroger put a great article together in Vision Magazine that should remind everyone in AgTech (yet again) of an important truth: the problem you are solving must be one the grower recognizes and agrees must be solved. If not, it is much harder to get them to do trials with you and even harder to get them to write a check for the solution. The article’s premise is that AI is influencing…

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