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Michelle Rivera
Western Growers, Communications Manager

E: [email protected]/P: 949.885.4778 EXT 4778 Michelle Rivera serves as the Communications Manager for Western Growers, where she is responsible for ensuring effective internal and external communications for Western Growers members, industry partners and consumers across all platforms. Michelle has more than 15 years of marketing and communications experience in various industries, including adtech, consumer products […]

Posts By: Michelle Rivera

Cultivating a Diverse Landscape

If there’s one thing Tim Dempsey, Managing Partner of TLC Custom Farming Company, would want people outside of agriculture to know, it’s that the industry offers a breadth of opportunities which extend far beyond the satisfaction of being an integral part of humanity’s basic needs. It also creates an avenue for many people to participate in addressing important issues they may not even…

Rod Braga’s Fresh Take on Sustainability

For farmers, maintaining and improving the land is not a task that can be addressed and set aside after a few years. Farmers have a generational perspective, with a history of their land that can span 25, 50, 75 years and beyond. Braga Fresh President and CEO Rod Braga’s dedication to this approach has established him as an industry leader and trailblazer in sustainable agriculture. “I…

Viticulturalist Steve McIntyre Joins the WGCIT for November Lunch & Learn

The Western Growers Center for Innovation and Technology (WGCIT) in Salinas welcomed Steve McIntyre, owner and operator of Monterey Pacific and proprietor of McIntyre Vineyards, as the speaker for its November Lunch & Learn event. Once considered a black sheep in his family for studying wine, McIntyre is today considered one of the most knowledgeable viticulturists in California, with two…

Stay Informed: USDA Farm Labor Stabilization and Protection Pilot Program Webinar

Farmers and producers in California are invited to join the CDFA for a briefing on the USDA Farm Labor Stabilization and Protection Pilot Program (FLSP), with special guest Silvia Fabela, Senior Advisor on Labor for the Office of Secretary Vilsack. The webinar will take place on Friday, Nov. 17, 2023, at 10 a.m. and will cover topics that include eligibility, competitiveness, recruitment,…

Western Grower & Shipper Magazine November/December Digital Edition is Available Now

The November/December digital issue of the Western Grower & Shipper Magazine is available for online viewing. The feature article “Rod Braga’s Fresh Take on Sustainability” details his family’s multigenerational approach to preserving the land, which has helped to establish Rod as an industry leader and trailblazer in sustainable agriculture. President & CEO Dave Puglia…