Michelle Rivera
Western Growers, Communications Manager
E: [email protected]/P: 949.885.4778 EXT 4778 Michelle Rivera serves as the Communications Manager for Western Growers, where she is responsible for ensuring effective internal and external communications for Western Growers members, industry partners and consumers across all platforms. Michelle has more than 15 years of marketing and communications experience in various industries, including adtech, consumer products […]
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How is Canadian EPR Impacting Your Business?
Our industry is facing complex and costly challenges from new provincial Extended Producer Responsibility (EPR) regulations for packaging. To understand the full impact of Canadian EPR programs on our sector, Western Growers is collaborating with the Canadian Produce Marketing Association (CPMA) to conduct a comprehensive survey. A Collaborative Effort for a Deeper Understanding Your…
Lumo Wins Audience Choice Award During Western Growers 2025 AgSharks® Pitch Competition
Walt Duflock, SVP of Innovation at Western Growers, Devon Wright, Co-Founder, Lumo, and Neill Callis, GM, Turlock Fruit Company SAN DIEGO (Nov. 11, 2025) - Lumo was selected as the Audience Choice Award winner during the AgSharks® Pitch Competition at the 2025 Western Growers Annual Meeting. The finalists were: DriftSense gives growers field-scale, hourly-resolved 10-day spray plans…