Rancho Cielo Gives Youth Navigating Challenges a Boost with New Agtech Program

November 15th, 2023

Omar Amezola, a student at Rancho Cielo in Salinas, Calif. was amazed by one technology in particular when he attended the 2023 FIRA USA event in September with his classmates. “I saw all these different kinds of drones and what they did,” Amezola said. “I went to go ask what they did, and they said that it looks at the plants and it uses x-ray vision and it looks under the leaves.”

Amezola, a student in the new agtech department at Rancho Cielo, didn’t know that working with drones was even a career option. Now he does, and he has a plan to achieve his goal. He’s going to work with Rancho Cielo to earn his commercial certificate for drone operations.

For many of the students at Rancho Cielo in Salinas, Calif., their experience at the school isn’t a fresh start, it’s a first real start. And for some of those students, the beginning of their adult life will start in agtech, thanks to the new agtech training branch of Rancho Cielo.

The seeds of Rancho Cielo first began to germinate in 2000 when Superior Court Judge John M. Phillips saw a need to stop first-time offenders from becoming repeat offenders–preventing a mistake from becoming a pattern of incidents. On Oct.10, 2004, situated among quintessentially California hills in Salinas, Rancho Cielo opened its doors to offer an alternative to students who needed a different path. The school will celebrate two decades of graduating students in 2025, and some of those who have graduated since those early days are still on the campus walking around wearing their Rancho Cielo Alumni shirts and assisting the current class of students.

The mission of the school is clear: “Rancho Cielo empowers participants to become accountable, competent, productive and responsible citizens, through education, job training and individualized counseling. Participants learn how to make good choices—choices for the future, choices to stay out of trouble, choices to be productive and to act as positive role models for their children. Rancho Cielo’s work reaches much further than those who enroll in our programs; it also touches participants’ families, their children, parents, grandparents, and relatives who witness their accomplishments and new-found dedication.” Through the years, the different job training resources have grown from culinary training, automotive restoration, welding and now agtech.

Started in 2019 with support from Western Growers members and staff, the agtech program gives students real-world experience and classroom student on everything from electronic and computational theory to drone operation. The goal? “Upon program completion, students become well-rounded professionals poised to revolutionize agriculture, equipped with the knowledge and skills to thrive in its rapidly evolving landscape,” according to Rancho Cielo.

Those rapid changes in the agricultural industry arise from the proactive response to external pressures. One of the constraints growers are experiencing is a dwindling workforce. The growing need for a variety of agtech development is to compensate for an absence of skilled labor to harvest, pack and ship fresh produce. The aim of agtech isn’t to automate jobs that a person could have; it’s filling a void where someone once stood.

Though agtech is a solution in many ways, those within the industry are aware of the new challenge that it presents: there must be a new wave in the workforce that has the education to manage the technology. Many in the industry see the potential for those specialists in the communities that have already been bringing fresh food the market. The multigenerational story of those working in the fields will very likely look very different from the past generation to the next.

But navigating the complex STEM curriculum requires someone to help guide students. Western Growers is currently working with California colleges by integrating modules that are designed to fit with coursework that already exists. Rancho Cielo is also working with this structure to help assist the industry with the goal to educate and open employment options for students.

For the students at Rancho Cielo, their time spent in classes and training is more than meeting an industry need, it’s a way to examine and try out different elements of their growing identity. Like every teenager, they have both the luxury and the work of figuring out who they want to be. Though this is a lifelong pursuit for all, the training at Rancho Cielo is an opportunity to establish a career and a sense of purpose in the initial stages of adulthood.

Student Gerardo Alvarez spoke to the benefit of the adaptability of the support that attendees of the school receive from the school when new needs and interests arise. “This school is very adapting to how you live,” Alvarez said. “So, if transportation is a problem or families, or emotions or your body’s a problem, they always adapt to it, which I love this about it. It’s the difference of hearing and listening, so I feel like this school is kind of like a big step.”

Those steps for the students, the school and the industry are a bright way forward. Longtime supporter of the program David Gill, Partner at Rio Farms, sees the value of his continued support of the program. “There’s a lot of connection between the industry and the county,” Gill said, “and they’re just getting better at it. It’s really a growth story…If [someone] goes up there and they visit [Rancho Cielo], they see it. And they see the results. It’s a no brainer. That’s the thing that everybody likes to see.”

Student Amelia Preciado, a participant in the agtech program, shared what the program looks like from within: “If you really want ideas of what you want to do in life, they’re very supportive. They help you and every single thing that you need, you can talk to them about anything and if you feel stuck or don’t know if you’re going on the right path, they’ll make sure that you’re doing good. I really love that.”

When the interviewed Rancho Cielo agtech students were asked what they wanted their lives to look like by the time they’re 25─if they could have anything they wanted ─ they all had a variation of the same answer. They want security for themselves and their family. “The only thing I want is a house,” said Amezola, “because with a house I’ll be fine. As long as I have good work, somewhere to work at, and as long as I have somewhere to live.” Alvarez’s hopes are similar: “I want to have a good job, make sure I’m secured financially, and not for myself, also for my family. Whatever problem [they] have, I always know I can help them out.”

There are many who offer support to Rancho Cielo. Familiar names like Taylor Farms, Andy Boy, Driscoll’s, Ocean Mist, Rio Farms and many more recognize the value of this vocational training school, but there are many more ways to support this initiative, especially through employment opportunities for graduating seniors. Visit www.ranchocieloyc.org for more information.

With continued community and educational support, the students at Rancho Cielo can and should experience the life they imagine.

Cultivating a Diverse Landscape

November 24th, 2023

If there’s one thing Tim Dempsey, Managing Partner of TLC Custom Farming Company, would want people outside of agriculture to know, it’s that the industry offers a breadth of opportunities which extend far beyond the satisfaction of being an integral part of humanity’s basic needs. It also creates an avenue for many people to participate in addressing important issues they may not even have recognized as needing solutions.

“There are very few people entering careers in agriculture, and when you tell them the range of opportunities that are available inside of ag, it shocks people,” Dempsey said. “I often tell people, ‘Pick any career you want, and you can find it inside of ag.’”

Agriculture is its own microcosm, explained Dempsey. “From finance to accounting to technology to distribution and the actual farming itself, everything is here, but no one is aware of the opportunities,” he said. “As it stands now, when you hire someone, you usually have to teach them from the ground up. We need to find people, make them aware that we’re here, and direct those qualified people to help us on the farm.”

That need for creating awareness extends all the way to technology as it continues to remain a significant catalyst for numerous advancements in agriculture. From robotics to irrigation technology to precision agriculture, these innovations have helped pave the way for a healthier crop and productive harvest. And while technology has been a huge initiative for TLC, Dempsey says it all starts with integration of information.

“Information integration is easy to say but incredibly hard to do because there’s a lot of information to collect, and you need to collect is as efficiently as possible,” he said. “In this business, getting information in real time will help you in making the best management decisions so you can better react to customer demands and changes in weather and jobs.”

Dempsey explained that the more information his team gathers, the better it will help in identifying suitable technologies for future investments. “The technology is there, and we know it works,” he said. “We’re learning about the longevity of some of these machines and their value and recognize that as technology matures, it’s going to get cheaper and more options will appear. As the labor market gets more restricted, you have to automate things. Automation is a big deal for us across the board and ensures we can give our people the best tools to be as efficient as possible.”

TLC Custom Farming Company, headquartered in Yuma, Ariz., is a full-service farming business that grows, harvests and ships high-quality leafy greens directly to its customers. The company is responsible for growing conventional and organic varieties of spinach, arugula, red and green leaf lettuce, chard and kale, among others. TLC’s farming operations follow a seasonal pattern, with winter farming in Yuma, summer cultivation in the Salinas Valley, and a dedicated focus on growing organic produce in Scottsdale, Ariz. “We’re kept very busy on a yearlong basis,” he said.

As a prominent player in the leafy greens market, TLC has a team of full-time staff members committed solely to maintaining the highest industry standards in food safety. “Beyond a shadow of a doubt, the industry has come light years away from where we used to be in food safety, and the science has advanced tremendously.”

Dempsey recognizes Western Growers for its consistent support not only in food safety, but also in every aspect of agriculture: “The organization makes sure we understand everything we didn’t even know that we need to know. It makes my life easier, and we can continue focusing on doing what we love, which is to provide the best product we can consistently.”

Saving Arizona Water by Investing in Arizona Farmers: Arizona’s On-Farm Water Irrigation Efficiency Project

November 13th, 2023

Flood Irrigation in the Desert Southwest

The first dam on the Colorado River was Laguna Dam built in 1905, seven years before Arizona became a state, followed by 14 more dams in 61 years to completely control the flow. Similar water management projects were made on all rivers across the state, providing access to local communities. Complex canal systems were built over time, with a major public works project occurring post World War II. The canal systems of Arizona were specifically designed to deliver high flows of river water to the field to support flood irrigation, which resulted in a greening of the desert and vast improvements to agriculture.

There are many reasons why basin-flood irrigation remains the cheapest and easiest form of irrigation possible in desert agriculture to this day, with dirt borders raised around a field to hold in a steady flow of water that fills the basin. The ‘flatwater’ practice not only irrigates crops, but also recharges soil nutrition and improves soil health by leaching concentrated salts that build up at the soil surface. Furrow-flood irrigation is the next iteration of surface irrigation, with crops grown on raised beds and water directed down the field in low furrows between raised beds. The water fills the furrow and is slowly absorbed into the sides of the raised bed, wetting the plant and pushing soil salts laterally. Furrow-flood has the added benefits of reducing the total water used compared to basin-flood, and limiting crop damage from overwatering.

As cheap and reliable as flood irrigation may be, often it is not the most efficient use of water, with water evaporating or soaking into the soil below the rootzone, taking mobile fertility with it. More modern irrigation solutions designed to increase irrigation efficiency exist, but are often expensive to purchase and maintain.

On-Farm Water Irrigation Efficiency Project

With the help of the Western Growers Association and individual farmers, the University of Arizona grew a $30 million grant into a $62 million program that is working directly with farmers to assist them in converting from flood-irrigation to more efficient systems, which has currently saved over 36,000 water acre-feet (12times the size of Tempe Town Lake).

Seven months ago, in February 2023, the UArizona Cooperative Extension received a $30 million grant from the Arizona Governor’s Office to research how to reduce on-farm water usage while maintaining soil health and crop yields. A total of $23millionwasset aside to directly support Arizona farmers by reimbursing growers and farmers up to $1,500 per acre to change to a more efficient watering system. The UArizona Water Irrigation Efficiency Program will reimburse the growers using flood-irrigation, or vendors for creating 20% or more water efficiency savings. Western Growers Association was a vital outreach organization, hosting two in-depth seminars for growers and coordinating informational meetings and outreach to vendors, irrigation districts, and growers. Overall, the educational campaign reached more than 1,500 people, including over 100 on-farm site visits by Cooperative Extension faculty and staff.

“The Cooperative Extension staff made the application very simple to work through and were quick to respond to us throughout the process. The application website that we applied through made it simple to upload all pertinent documents in one location and made it simple to submit multiple applications,” said Mike Clements, Ranch Supervisor for Topflavor Farms in Yuma. “In the short term, we were able to acquire and implement several new irrigation systems in a short amount of time and put these systems into use immediately. We received notice that our grants were approved in mid-June and were able to have the first system installed and operational for our first wet date in early September. The long-term impact is going to be hitting our goal of reducing our water usage by 20% year-over-year.” Topflavor is expecting to save 1-1.2 acre-feet over 190 acres, nearly 60 million gallons in total.

The Barkley Company of Arizona opted to utilize the program on a 200-plusacre farm in the Welton-Mohawk Valley. Located toward the terminus of the canal, they have opted for a variety of new irrigation systems. “This was an opportunity to be more efficient with our water now and plan for the future, especially if there are changes in availability of water,” said Hank Auza, General Manager of the Barkley Companies. The improvements include a gravity-fed retention pond, improved pressurized drip irrigation, and electronic gates.

Between February and August 2023, the Water Irrigation Efficiency Board approved62applicationsforapplicants in 11 of Arizona’s 15 counties. These projects will help our state conserve 36,418 water acre-feet (WAF) annually, equal to over 12 times the size of Tempe Town Lake. Additionally, farmers invested their own funds matching the $23 million in public sector money with $16,515,088 in private sector money. Ultimately, over 42% of the water savings program funding came directly from farmers. Because of support from farmers and growers, the public cost per water acre-foot conserved was a mere $631, approximately one-fifth of the cost of desalination.

Conventional Alternatives to Flood Irrigation

A movement toward agricultural water conservation was made in the 1970s with sprinkler technology used to cool and moisten instead of soak. Vegetable production regions adopted solid-set sprinkler irrigation powered by a mobile diesel pump and modular 30-footsections of aluminum or PVC pipes. Circular center-pivot sprinklers for open land, or linear-move sprinklers for square fields, were widely adopted in row or field crops across the state. Drip irrigation, an even more water-wise choice, became commercially available in the early 1980s, with the greatest success stories hailing from cotton production, with some farms reporting decades of continuous use without changing the drip-line.

Emerging Irrigation Technologies

As water becomes scarce, the demand for resource conservation has increased, driving irrigation efficiency innovation and on-farm adoption. Emerging technologies include: canal automation, with gates that meter water with more precision for greater control; gravity-drip irrigation, pump-less drip; moisture meters, used to trigger irrigation events; and automated micro-jet sprinklers for orchard production. Additionally, the UArizona Cooperative Extension service utilized UArizona Water Irrigation Efficiency Program funding to develop and evaluate a more efficient method of basin-flood irrigation.

In winter vegetable production regions, such as Yuma, solid-set sprinklers are commonly used to germinate seed and irrigate some crops to completion, so the pipe is readily available and in use. Sprinklers are some of the most water-efficient systems available but cannot be used in spring rotational crops of wheat or sudan grass, after emergence, due to kernel damage and plant height. Traditionally, these crops are basin-flood irrigated, undermining winter water savings of sprinkler pipe. The UArizona Cooperative Extension solid-set flood irrigation system replaces the interchangeable sprinkler heads on standard solid-set sprinkler irrigation pipe with high-flow, pressure-regulated ‘bubbler heads’, used to basin-flood irrigate with more precision. Solid-set flood irrigation spreads water out evenly across the field from heads located every 30feet, fixing the basin-flood irrigation problem of oversaturation near the canal gate where water is introduced into the field and undersaturation occurs at the opposite end of the field. Pipes remain in the field during crop growth and removed before harvest by pulling out of the field with a pipe-pulling machine or drug out with a tractor and a chain. In general, flood irrigation is not as efficient as other systems but is still the only method that is used to mobilize and leach toxic salt concentrations, which may be an added value of this system.

Conclusion

Water conservation advancements will continue to grow as the essential resource of water becomes more scarce. It is expensive to conserve water, but through mindful use it will be available for longer. The UArizona Water Irrigation Efficiency Program is in place to assist growers with the cost of water savings, and UArizona Cooperative Extension will continue to assist growers trying out these new technologies, while providing optimization tips and operation and maintenance advice. Through grower flexibility, commercial innovation, and University of Arizona support, our civilization will continue to thrive in Arizona and provide the nation with healthy food for their plates.

With the support of WG and other agricultural advocacy organizations during the 2023 legislative session, Arizona allocated an additional $15.2 million to fund the program next year. A total of $14 million will be set aside to directly support farmers, and $1.2 million will be used for irrigation and crop research. The Arizona Cooperative Extension’s goal is to support Arizona growers with research, education, and programming. Next year, the UArizona On-Farm Water Irrigation Team will continue to partner with growers and work to conserve even more water for Arizona. Investing in Arizona’s growers is the most cost-effective way to save water.

 

Five Ways to Make the Most of WGAT’s Healthcare Concierge

November 7th, 2023

The Western Growers Assurance Trust (WGAT)Healthcare Concierge, powered by Rightway Healthcare, has made a significant impact on WGAT members since its roll out earlier this year. The way WGAT members navigate and interpret their healthcare benefits has undergone a significant transformation, all thanks to the platform’s live health guides and robust features. In this article, we’ll explore five helpful ways WGAT members can make the most of the WGAT Healthcare Concierge to enhance their healthcare experience.

1.Expert Care Navigation

Navigating the healthcare landscape can be a daunting task. With the concierge, WGAT members don’t have to do it alone. The platform provides access to live clinical experts who can assess WGAT members’ current healthcare needs and direct them to the highest-quality and most cost-effective points of care. What sets the concierge apart is that WGAT members are not dealing with artificial intelligence (AI) chatbots; they have a real team of live experts in the palm of their hands. These live health guides can even schedule appointments with in-network providers on WGAT members’ behalf, making healthcare decisions less complicated and hassle-free.

2.Bilingual Support

One of the WGAT Health Concierge’s standout features is its attention to the needs of the agriculture community. For those who speak Spanish, navigating the complex healthcare system can often be challenging. The concierge addresses this issue by offering support in the Spanish language. Users can seamlessly interact with the live healthcare guides and find providers who speak Spanish. This not only enhances accessibility but also ensures that language is no longer a barrier when seeking healthcare services.

3.Seamless Telemedicine Scheduling

The convenience of telemedicine has become increasingly popular, especially in today’s fast-paced world. WGAT recognizes this and makes scheduling telemedicine visits a breeze within the app. What’s even more impressive is that the cost of telemedicine appointments to WGAT members is $0. This affordability and accessibility make telemedicine a compelling solution for various healthcare needs. Whether members need a routine check-up or a consultation, our telemedicine services have WGAT members covered.

4.Convenient Answers to Benefit Questions

Understanding healthcare coverage and benefits can oftentimes be as complex as decoding a different language. Many individuals struggle to understand terms, such as copays and deductibles. In fact, according to a recent survey from KFF, a nonprofit health research group, “People have a hard time understanding their coverage and benefits, with 30 percent or more reporting difficulty figuring out what they will be required to pay for care or what exactly their insurance will cover.” The care navigation team is here to help demystify these terms and provide clarity on benefits. Whether members are curious about what their copay is for a specific service or simply want to understand how their deductibles work, the care navigation team can help. WGAT members’ benefit details are also outlined within the coverage section of the app, allowing for easy self-service navigation.

5. Effortless Bill Support

Dealing with medical bills can be a frustrating experience, especially when members are faced with disputes or out-of-network claims. The WGAT Healthcare Concierge simplifies this process by allowing users to effortlessly request assistance with bill support. It is as easy as snapping a photo of an Explanation of Benefits (EOB)to enable WGAT members to conveniently submit disputes or claims or request information about their coverage. This feature streamlines the billing process, saving time and reducing the stress associated with managing medical expenses.

The WGAT Healthcare Concierge is not just another healthcare app; it’s a valuable tool that empowers WGAT members to take control of their healthcare journey. The five features we’ve discussed collectively make WGAT a game-changer in the healthcare industry. If you currently do not have a WGAT plan and would like to learn more about how we can assist you in managing your healthcare costs, we encourage you to contact Western Growers Insurance Services. Our dedicated sales team members are available at 800) 333-4WGA to provide you with the information you need.

Accelerating Groundwater Recharge Opportunities

November 9th, 2023

Extended and extreme periods of drought driven by climate change have placed a high demand on groundwater resources in the western United States. Despite a water windfall this year, consecutive years of drought have led to declining groundwater levels in the west.

Many stakeholders are looking to groundwater recharge as an effective strategy to replenish water supplies. Simply put, agricultural groundwater recharge is the practice of taking water when it is available, putting it on farm, and allowing it to percolate down to the aquifer. In fact, the recently released ‘California Water Plan Update’ 2023 draft highlights the need and intention to fast-track groundwater recharge projects and maximize stormwater capture by investing in and incentivizing groundwater recharge projects.

Summer 2023 was the driest on record across parts of Arizona, New Mexico and Oregon, yet the wettest on record across much of Southern California and parts of the Rocky Mountains in Colorado and Wyoming. The influx of rainfall in the southern U.S. was mostly due to Tropical Storm Hillary, the first intact tropical cyclone to make landfall in California in decades.

As we enter into fall, climatologists are predicting with high certainty El Niño/Southern Oscillation (ENSO) conditions to maintain, through January to March 2024. The Climate Predictions Center (CPC) anticipates ENSO will encourage more rainfall during this late winter period, especially in Southern and Central California, along the coast of California, as well as in Arizona and New Mexico, although a wetter-than-average winter is not always guaranteed. What we can expect to see are more intense atmospheric rivers due to maintained warmer than average near shore ocean temperatures. Which begs the question, where will all this water go?

Recent Public Policy Institute of California (PPIC) reports found that, among the available options to expand water supply, the least expensive options include capturing more local run off via groundwater recharge and reoperation of reservoirs to expand the joint storage potential of surface and groundwater storage. Additionally, according to California Department of Water Resources (DWR), California’s 515 groundwater basins can hold between 850 million and 1.3billion acre-feet of water, 8-12 times more than the combined 50 million acre-feet of storage for California’s major reservoirs.

Groundwater recharge, in conjunction with improved trading rules and water infrastructure, could lower the cost of adapting to reduced water availability via the Sustainable Groundwater Management Act (SGMA), climate change, and environmental flows. However, major roadblocks slow the adoption of this practice, especially for those managing agricultural lands. There is consensus among water districts, policy makers, environmentalists, and groundwater sustainability agencies (GSAs) that infrastructure, policy, and research are in great need of development.

Groundwater recharge project participants will require advanced preparation, infrastructure, and access to funding to facilitate project development and management. Growers will need assurances in instances of incidental take, advanced permits, and options to mitigate risk. Streamlining the process will necessitate clarity on under what conditions water can become available for groundwater recharge and additional research quantifying flow levels to accommodate critical wildlife habitats and capacity for crops to tolerate increased soil moisture.

Groundwater recharge presents land managers with the opportunity to capture excess waterflow in areas where conditions permit, as we saw this past season. Growers must be considered in conversations about how they can be included in groundwater recharge opportunities and what is an equitable next step for those outside of the ideal conditions. With expected increased rainfall in late winter 2024, we must consider what should be the future of our water security.

 

Navigating the Path Ahead: The 2024 Transportation Outlook

November 8th, 2023

Approaching the end of the year, it’s remarkable how swiftly time has passed. Amidst this rapid progression, our dedication to ensuring the preparedness of the grower-shipper community remains unwavering. Given the dynamic nature of our industry, it’s imperative that we consider key factors when assessing the freight forecasts presented by industry analysts. To navigate the evolving landscape of 2023and its implications for supply and demand into 2024, we strongly advise keeping a watchful eye on the following critical aspects:

  1. Supply vs. Demand Dynamics: The market is currently grappling with an oversupply situation. The transition from owner-operator-based fleets to employee-centric models has largely resulted in some carriers discontinuing their operations. While the market has yet to stabilize, it is gradually progressing toward equilibrium, possibly attaining balance later in 2024.
  2. Consumer Confidence’s Impact: Freight volumes are intimately tied to consumer spending patterns on goods and services. Since the onset of the COVID-19 pandemic, we witnessed a significant surge in demand for center-store items at retail outlets. However, we now observe a narrowing gap between perishable items and center-store products. Furthermore, data reveals consumers are reallocating their spending habits, favoring perishables and peripheral store items over center-store items. This shift indicates a return to a more conventional pattern of consumer demand at the retail level and an improvement in retail inventory.
  3. Key Freight Industries: Keep a close watch on the three primary freight industries: Retail, Manufacturing, and Housing. Monitoring developments in these sectors can provide valuable insights into forecasting trends for the upcoming quarters.
  4. The Rise of Nearshoring: A popular trend among global shippers is diversifying supply chains to mitigate risks. Mexico has emerged as the United States’ top trading partner, surpassing China, and Canada. The exponential growth in trade along the U.S.-Mexico border is most evident in Laredo, Texas. The Port of Laredo experienced a remarkable 20 percent increase in trade with Mexico last year, and northbound freight crossing at Laredo has already surged by 20 percent in the first half of this year. This growth is largely attributed to its proximity to major manufacturing hubs in Mexico, particularly the thriving automotive industry in Monterrey, with auto parts taking the lead as the primary product.

As we forge ahead, signs point toward the U.S. economy avoiding a recession and moving towards a “return to normalcy.” The initial excitement following the easing of lockdown restrictions led to increased spending on travel and leisure activities. Americans are now gradually reverting to spending patterns more reminiscent of 2019, a time when the economy was robust, and consumers held cautious optimism for the future. As we transition into the winter season, where traditionally consumers tend to stay indoors more, this positive trend in consumer spending is expected to persist. In summary, the outlook appears favorable for increased demand, translating to a tightening of truckload capacity and a shift in the market dynamics.

Reflecting on our journey, the Western Growers Transportation Program (WGTP)remains committed to making significant strides in meeting the evolving needs of our shipper members. Through the strategic deployment of advanced technology, supply chain optimization, and the delivery of unparalleled services, we continue to provide a substantial competitive advantage. Our unwavering commitment remains focused on supporting the success of our members in the ever-changing transportation landscape.

To explore the development or expansion of your personalized logistics program and gain further insights into the WGTP, please reach out to Lauren via the contact information provided below:

Lauren Singh

WGTP / CHR Transportation Director, C.H. Robinson (831) 392-7061

[email protected]

President’s Notes: The Statesmanship Gap

November 1st, 2023

We Have Your Back

November 6th, 2023

At the time of this writing, the California Legislature has left town having completed the first year of their two-year legislative session. Those bills that successfully made their way through the legislative process are now sitting on Gov. Gavin Newsom’s desk awaiting action via his signature or veto. He has until October 14 to do so. WG advocates are just as actively engaged in this final stage of the process as we were, as the bills were being heard in policy committees and on the Assembly and Senate Floors. Advocacy letters are being written and questions are being asked and answered between the Newsom Administrations’ senior staff and WG on the fine details of several of the bills. While still busy on regulatory issues, there is thankfully a brief respite from feverish lobbying activity on legislation as we enter the fall months.

Fall offers a time of reflection for the State Government Affairs team. We look back on the session and see what lessons we’ve learned and what we should be anticipating on a legislative and regulatory level in the upcoming year. My top-of-mind reflection this year is a sense of immense pride in our team and in the world-class industry that we have the privilege to represent. Our advocates engage on numerous issues throughout a typical day. Labor, water, crop protection, environment, tax and workplace safety are just a few of the many issues that require our immediate attention. We provide ongoing reports to our membership on the wins/losses of those issues. What you don’t see is our many wins on issues that have not made their way into bills. This is the result of being present at the Capitol and engaging early with legislators and their staffs as policy concepts are being developed. I’ve compared being in the Capitol to a doctor’s rounds. A significant part of our job is to be on the lookout for issues before they become major problems. Countless bad ideas have been tossed in the trash bin over the years. We don’t highlight these bad ideas because we want them to stay where they belong—in the trash. If we are lucky, they’ll stay in the dustbin of history.

My pride in my team comes from watching them take on all of these complicated and challenging tasks, knowing that the legislative fight will likely get difficult. Strategies and tactics are developed to figure out the best way to tackle a policy problem as the bill process moves forward. The wins and losses are heartfelt, too. They truly hope for and work diligently toward the best possible outcomes for each of our members’ operations. Your wins and losses are ours as well. We are in this together.

So, what is it that I’m trying to say? Quite simply, we have your back. We have your back by being on the lookout and managing legislative and regulatory issues early on so you can focus the greatest amount of your energy and attention on maintaining and, hopefully, further growing your business. Your success is obviously good for your business, your employees, your local community, your state and your nation. We grow the best and most nutritious food in the world. I know that each of our members is proud of that fact, and so are we. WG State Government Affairs is even more proud and grateful that we have this opportunity to help represent your interests. We will continue advocating for your operations with passion and steadfastness. As always, please do not hesitate to reach out to us. We love hearing from you.

I wish you all a happy fall season.

Agriculture in the Wake of the Hot Labor Summer: Will Farmers Feel the Heat?

November 2nd, 2023

In the ever-evolving realm of agriculture, one cannot help but be reminded of the Chinese proverb: “May you live in interesting times.” These are, indeed, interesting times for the agricultural industry, where the intersection of labor organizing, technological innovation and legislative changes paints a complex and intriguing picture.

As we bask in the glow of the “Hot Labor Summer,” a season that has seen a resurgence of labor organizing activities–by screenwriters, actors, auto workers, hotel employees and more–we find ourselves pondering a question of profound consequence: could this wave of worker activism ripple into the fields of western agriculture?

Labor organizing, the catalyst for change in many industries, has an enduring history in our industry. While the United Farm Workers (UFW) boasts a storied legacy as a powerful organizing force during the1970s and ’80s, its activity has been virtually moribund in recent years. The recent passage of California’s AB 113, ushering in the era of card check elections for agricultural labor unions like the UFW, adds a new layer of intrigue to this narrative.

Yet, as we navigate the currents of labor unrest nationally, we find ourselves gazing toward the horizon, where a technological revolution beckons. The Western Growers Center for Innovation and Technology (WGCIT)in Salinas is accelerating the pace of innovation, as it works to build ties between start-ups offering real-world solutions and growers. FIRA USA 2023provided a stage for the world’s most innovative minds to showcase autonomous tractors, AI-powered weeders and unmanned spray drones.

In this era of agtech, where drones dance with crops and robots tend to the fields, it is not just the buzz of machinery that resonates. Much like the concerns expressed by writers fearing AI would replace their creative talents, farmworkers too harbor questions about how these technologies will affect their roles and livelihoods. Automation, while promising efficiency and productivity, can cast a shadow of uncertainty over the workforce.

So, what is the path forward? How do we harmonize the chords of labor, innovation and legislation into a symphony of progress?

First, the fears of farmworkers being replaced by automation are understandable yet not insurmountable. The progression of specialty crop automation technology serves as a beacon of hope, as it not only supplements human labor but also allows our workforce to redirect their efforts toward more high-skill tasks. It’s a pivotal step in a broader transformation that calls for the training and preparation of farmworkers for new skills and capabilities to handle these innovative technologies. This era of innovation can be a collective opportunity for our agricultural community, a chance to empower our work force and ensure a thriving, prosperous future for all.

Second, it is essential to engage in a constructive dialogue with our workforce. The concerns of farmworkers, like those of any labor force facing automation, must be heard and addressed. We must clearly communicate how the promise of agtech will also bring prosperity to those who work in our fields.

Furthermore, as legislative changes reshape the labor landscape, it is incumbent upon us to adapt and build strong relationships with our workers. This transition serves as a reminder that as responsible employers, we should continue offering competitive pay and benefits, listen to grievances and engage with workers, ensuring they understand that they don’t need unions to secure a safe workplace, fair wages and benefits, and respect.

In this polarizing climate, we find ourselves at a crossroads—a nexus of labor, innovation and legislation. It is a place where the past meets the future, where the plow and the robot converge and where the heart of agriculture beats strong. In these interesting times, we must navigate this terrain with wisdom, compassion and an unwavering commitment to the values that have sustained our industry for generations.

The true measure of our success lies not only in our yield but also in the harmony we cultivate within our agricultural community. As stewards of our land, job creators and catalysts f prosperity to our communities, it is through unity, empathy and innovation that we shall chart a course toward a future where the fields remain fertile and productive, the workforce thrives and agriculture stands as a testament to resilience and progress.

Rod Braga’s Fresh Take on Sustainability

November 27th, 2023

For farmers, maintaining and improving the land is not a task that can be addressed and set aside after a few years. Farmers have a generational perspective, with a history of their land that can span 25, 50, 75 years and beyond. Braga Fresh President and CEO Rod Braga’s dedication to this approach has established him as an industry leader and trailblazer in sustainable agriculture.

“I often tell people when they talk about sustainability that it was really how my grandfather and father taught me to take care of the land,” Braga said. “They never used the words ‘sustainable,’ ’regenerative’ or ‘organic,’ but everything that defines those things is what we were taught to do, from rotations to proper tillage to cover cropping. Those practices ensured that we kept the soil in good condition. We’re very proud that on our home ranch, the soil today is in better condition than when my grandfather started farming it nearly a century ago.”

Since its beginnings in 1928, Braga Fresh, based in Soledad, Calif., has established itself as a leader in the fresh produce industry, operating a fully integrated company with multiple growing, processing and shipping locations throughout California, Nevada, Arizona and Mexico. Today, 70 percent of its acreage is organic.

Achieving this success has been a multi generational effort, originating with the vision instilled by Braga’s grandfather, Sebastian, when he immigrated to the United States from Switzerland in 1918. He and his wife Josie started growing row crops in the Salinas Valley. In 1937, Sebastian purchased what is referred to now as the Braga home ranch in Soledad. They built a homestead raising dairy cattle and growing lettuce, celery, cauliflower, sugar beets, tomatoes, onions, hay and corn.

By the early 1950s, Sebastian and Josie’s sons Ernest, Stanley, and Rod Braga’s father Norman, joined the business, during which time the company shifted its cattle operation from dairy to beef and expanded its vegetable operations.

In the early 1990s, the Braga family started transitioning the first ground into organic production. Rod, his brother Chris, and his cousins Marshall and Carson, joined the business in the 1990s, and in 2013 created Braga’s organic brand Josie’s Organics, a nod to Rod’s “Nonnie” Josie. However, Rod’s contributions on the farm started much earlier.

Instead of playing with models of toy cars and trucks on his living room floor, Rod was behind the wheel of his family’s tractor at the age of eight. He recalls driving the tractor for the irrigators who were responsible for picking up and putting down pipe in the fields. “I couldn’t imagine putting my kids on those tractors at that age, but it was common practice back then,” he said.

Braga remembers being on the ranch with his grandfather and father, learning the value of hard work and the importance of having a presence on the farm.

“They wanted us to learn and be able to do all the jobs everyone else was doing,” he said. “This is hard, physical work every day, and it gave me a lot of respect for those who do that work. My grandfather and father would always say, ‘You can’t run this operation by yourself. You need fantastic people working with you, and you have to treat them well.’ We’re especially proud of all those who have been with us for 40- and 50-plus years. We know they have worked for us because they are respected, and that’s the most important thing.”

This year, Braga will be 2023’s recipient of the Organic Grower Summit’s Grower of the Year award. The annual event, which will take place Nov. 29-30, 2023, at the Hyatt Regency Monterey Hotel & Spa in Monterey, Calif., provides growers with firsthand knowledge and information in areas ranging from agtech to food safety and sustainability. Braga was selected based on his ongoing commitment and dedication to excellence in organic production, industry leadership and innovation.

Matt Seeley, Co-Founder and CEO of OPN, said, “We are honored to present the annual Grower of the Year award to Rod Braga, truly a grower’s grower. His decades long work exemplifies what hardworking, passionate organic farming means to the success of his family farm and to California agriculture. Rod has worked tirelessly to encourage water conservation, natural methods for pest control, and always finds ways to share information about those practices with other organic farmers. And now, looking beyond organic, Rod is an early adopter of regenerative farming methods and is leading the way in by applying past principles to ensure future sustainability. This dedication to the environment and community is what makes him so deserving of the title of Grower of
the Year.”

In addition to a successful career on the farm, Braga works in his community to support local families. Braga said, “It’s more than just running a business. We want to be an integral part of our communities because that’s where our team members live. We know there needs to be adequate housing, good schools and safe environments for our team members.”

Braga currently serves on the Western Growers Board of Directors, is a former board member of the Grower Shipper Association, a founding board member of the Pacific Valley Bank in Monterey County and a former board member of the Natividad Hospital in Salinas, Calif. During his tenure as board member of Natividad Hospital, he facilitated in bringing a trauma center to the hospital and helped it attain strong financial footing.

“The hospital services a lot of people, including our team members and their families, so it’s very important to have a strong medical facility in our county, and I’m very proud of what they’ve been able to accomplish,” he said.

Being recognized as Grower of the Year for Braga extends beyond his personal accomplishments and contributions on and off the farm. “This is really a recognition for our entire team, which is about 1,900 people strong,” he said. “I want to embrace this moment and use it to thank our entire team. I think they’ll take a lot of pride in this recognition.”

For Braga, the company is rooted in its core principles of farming with integrity, respecting people and preserving the land on which it grows. “Without any of those things, we certainly wouldn’t be where we are today,” he said

Farm Labor Survey Previews Likely H-2A Wage Increases for 2024

November 30th, 2023

Last week, the U.S. Department of Agriculture released data from its annual farm wages report. USDA’s Farm Labor Survey is used to calculate the 2024 Adverse Effect Wage Rate (AEWR), which determines the minimum wages for H-2A workers in each state. California employers can expect to see the AEWR increase from $18.65 per hour to $19.75 per hour, a 5.9% bump over the 2023 AEWR. The hourly rate once again will place California at the top of the pay scale across all states.

The AEWR paid by Arizona and New Mexico H-2A employers will rise 4.48%, from $15.62 per hour to $16.32 per hour. Colorado and Nevada H-2A workers will get a relatively modest 1.77% raise, from $16.34 per hour to $16.63 per hour.

The 2024 AEWR rates are not official and will not go into effect until published in the Federal Register later this year.

NLRB Renews OSHA Inter-Agency Enforcement Agreement

November 30th, 2023

The National Labor Relations Board (the Board) and the U.S. Department of Labor’s Occupational Safety and Health Administration (OSHA) recently announced the signing of a renewed Memorandum of Understanding (MOU), This latest MOU marks the second interagency agreement signed by the Board this year aimed at strengthening and reinforcing the Board’s expanding enforcement efforts.

The MOU outlines procedures for interagency information-sharing, referrals, training and outreach that explain federal anti-retaliation protections. Under the terms of the MOU, the Board and OSHA may share, either upon request or upon the respective agency’s own initiative, any information or data that supports each agency’s enforcement mandates, whether obtained during an investigation or through any other sources to the extent permitted by law. Such actions may include complaint referrals and other sharing of information in complaint or investigative files relating to alleged violations of the National Labor Relations Act and laws enforced by OSHA.

Historically engaged in coordinated enforcement efforts, this latest MOU continues the practice “where doing so would facilitate” the enforcement actions of one or both agencies. Cooperation efforts encompass not only federal but state Board agencies and OSH administrations via the OSH Act State Plans.

While cooperation between the two agencies encompasses a broad range of statutory protections, the MOU calls specific attention to OSHA anti-retaliation statutory provisions including various whistleblower protections. Generally, employers may not discharge or retaliate against an employee because the employee has filed a complaint or otherwise exercised other rights provided to employees under various OSHA anti-retaliation provisions.

Employers can take the following steps to help mitigate their risk of potential violations:

  • Audit internal OSHA and Cal/OSHA mandated safety practices to assure compliance with state and federal OSH Act laws.
  • Train all personnel on proper safety practices and whistleblower protections (e.g., anti-retaliation provisions).
  • Provide in-depth training on proper safety practices and whistleblower protections for supervisory personnel.
  • Audit existing safety policies to ensure compliance with state and federal laws.
  • Hold employees accountable for violations of company safety policies and practices.
  • Review all company policies – including safety policies – to ensure they do not conflict with National Labor Relations Act protections.

Employers with questions concerning safety and health practices/audits or potential National Labor Relations conflicts should contact Western Growers.

 

Managing Holiday Cheer

November 30th, 2023

With the holiday season in full swing and many companies looking forward to once again hosting their employees for in-person holiday parties, it’s a good time to begin managing the holiday cheer. Whether your company will be hosting a formal or casual holiday get together these tips and reminders should help keep things merry and bright!

Policy Reminders: It is always a good practice to remind employees ahead of any company get together that company sanctioned events are an extension of workplace norms, policies and procedures. It is important that employees understand that this is the case regardless of whether the event takes place on or off company property. Reminders should include the company’s policies on drug and alcohol use, anti-harassment and social media.

Avoid Compulsory Attendance: Employers must be mindful that not all employees celebrate the same holidays or celebrate the holidays at all. Compulsory attendance at holiday events may trigger social anxiety and place undue pressure on employees who feel they must ‘go along’ to ‘get along.’ To avoid any missteps a best practice in this regard is to make attendance truly voluntary; don’t over-do the ‘we haven’t heard from you yet’ email reminders.

Be As Inclusive As Possible: Avoid risk associated with discriminatory conduct by making the extra effort to ensure event facilities can accommodate disabled employees and their guest(s). If alcohol is to be served, make sure there are non-alcoholic options and if you are asking employees to RSVP consider including space for employees to list any special dietary restrictions or allergies.

Holiday get togethers can be a great moral booster and a welcome opportunity to celebrate company “wins” over the past year. With a bit of planning and forethought they can also be a professional and fun group event.

Western Growers Legal Updates for 2024 Webinar

November 29th, 2023

Stay ahead of the curve by staying informed about the latest employment law developments. WG’s Legal Update for 2024 will assist HR professionals in understanding recent changes in employment law, compliance requirements and case law trends.

Join Jason Resnick and Teresa McQueen, on December 12, as they discuss recent changes in employment law and how these changes will impact HR policies and practices.

For more information or to register, click here.

Western Growers Women Media Training

November 29th, 2023

Western Growers believes that women are essential to the future of agriculture, which is why we have developed WG Women, a program that prepares women for positions of leadership within WG member companies and the broader fresh produce industry.

Ready to master the art of media engagement? Join us December 13th at 10 A.M for an unmissable Media Training Workshop featuring the incredible Ann Donahue from Western Growers!

Get an insider’s perspective on working with the media and unlock the secrets to success in interviews. Ann will guide you through the essentials of proactive media outreach, covering everything from crafting compelling letters to the editor to mastering the art of op-ed writing and pitching irresistible story ideas.

For more information or to register click here.

The Benefits of Securing a PACA License for Growers

November 27th, 2023

In the volatile world of agriculture, unfortunate scenarios occasionally unfold where shippers, freezers, or marketing agents go out of business, leaving growers with unpaid debts. To safeguard their interests, growers can turn to the protections offered by the PACA Trust. However, to fully benefit from this trust, it is imperative for growers to adhere to specific filing procedures within a defined timeframe.

There are two avenues for filing PACA Trust notices:

1. For Unlicensed Growers: As a grower, there’s no mandatory requirement to be licensed under PACA. However, unlicensed growers must file a “Notice of Intent” to preserve benefits under the Trust. This written notice must include critical information establishing the contract for the delivery of fresh or frozen produce. This encompasses details such as names and addresses of involved parties, transaction date, commodity, invoice price, payment terms, dishonored payment notice (if applicable), and the outstanding amount.

Timely filing involves notifying the debtor within 30 calendar days following a failure to adhere to the payment terms stipulated in the agreement.

2. For Licensees: Licensed growers have the advantage of using a streamlined method. They can integrate a specific statement on their invoices or billing statements that explicitly outlines the statutory trust under section 5(c) of the Perishable Agricultural Commodities Act, 1930. This statement preserves the trust claim until full payment is received and must be written verbatim:

The perishable agricultural commodities listed on this invoice are sold subject to the statutory trust authorized by section 5(c) of the Perishable Agricultural Commodities Act,1930 (7 U.S.C. 499e(c)). The seller of these commodities retains a trust claim over these commodities, all inventories of food or other products derived from these commodities, and any receivables or proceeds from the sale of these commodities until full payment is received.

By holding a PACA license, growers can automate the Trust notice and its corresponding protection. The prescribed statement is preprinted on their invoices, eliminating the need for manual filings and the complexities associated with determining precise filing dates post-payment default.

Having a PACA license entails an annual cost of $995. While this might be viewed as an expense, it serves as a prudent investment and a built-in safety net in scenarios of bankruptcy or insolvency. It is strongly recommended to consult legal counsel to explore this option and establish best practices for routine and timely notice execution.

In instances where a business has ceased operations or filed for bankruptcy, delays in filing a PACA Trust notice can be costly. Hence, it is crucial to file notices accurately and promptly. The most effective approach is to become a PACA licensee and incorporate the correct PACA language on invoices.

Ensuring compliance and timely action can make a significant difference in protecting growers’ interests in the unpredictable landscape of agricultural transactions. Should you need any guidance or information concerning PACA trust notices, or wish for me to review your invoice, don’t hesitate to contact me directly at 949.885.4808 or [email protected].

Western Growers Submits Comments on Proposed Rules

November 15th, 2023

As previously discussed, Western Growers has actively engaged in advocacy efforts by submitting comments on three proposed rules by Department of Labor, Department of Homeland Security and OSHA, respectively. Each proposed rule has profound implications for the specialty crop industry. Below is a summary of, and link to, each comment letter submitted.

Department of Labor (DOL) – Comments re H-2A Program Changes (DOL Docket No. ETA-2023-0003)

Western Growers expressed concerns about the DOL’s proposed rule, which would likely impose challenges on agricultural employers, particularly in using the H-2A program, essential for supplementing the domestic agricultural workforce.

Key Issues Addressed:

  • The necessity of the H-2A program in the context of insufficient domestic workforce availability.
  • Concerns about the proposed rule’s tone, which might suggest an assumption of employer exploitation.
  • The need for a balanced approach that doesn’t unduly burden agricultural employers.

You can read our comments here.

Department of Homeland Security (DHS) – Modernizing H-2 Program Requirements (DHS Docket No. USCIS-2023-0012):

While Western Growers praised some provisions aimed at streamlining the H-2 worker application process and harmonizing grace periods for H-2A and H-2B workers, we also raised concerns regarding certain aspects of the rule, including:

  • The ‘due diligence’ provisions and their potential implications for employers.
  • The impact of proposed changes on H-2 workers and employers, especially regarding the 60-day cessation of work grace period and the implications of increased USCIS fees.

You can read our comments here.

Occupational Safety and Health Administration (OSHA) – Worker Walkaround Representative Designation (OSHA Docket No. OSHA-2023-0008):

Western Growers raised significant concerns about the proposed rule, questioning its alignment with legislative authority and potential implications on employers’ rights, including:

  • Uncertainty around the designation of a duly authorized representative of employees.
  • The potential for a ‘per se taking’ under the 5th Amendment due to government-authorized property invasion.
  • Requests for clarity on several procedural aspects related to employee representatives in inspections.

You can read our comments here.

As we navigate a shifting regulatory landscape, Western Growers will continue to voice our concerns and suggestions on behalf of our members to shape policies that impact the specialty crop industry.

Arizona’s Fair Wages and Healthy Family Act: A Cautionary Tale

November 15th, 2023

The Arizona Court of Appeals recent decision in the case Papias v. Parker Fasteners LLC[i] provides a cautionary tale when it comes to the state’s Fair Wages and Healthy Family Act’s (the Act) anti-retaliation provisions.

Papias sued his former employer for retaliation when the company terminated him less than 90-days after he attempted to use paid sick time under the Act. The company’s reasons for terminating Papias included an expressed skepticism that Papias had been ill, the “stress” placed on Papias’ supervisor during the days he was out and lastly, because – despite the stress of his absence – the supervisor no longer needed Papias. Interestingly, Papias did not actually have paid sick time available to use during the time he was absent. However, due to confusion between the companies practices and policies, he was unaware of the deficit.

Under the Act’s rebuttable presumption of retaliation, an adverse employment action (e.g., termination) taken within 90-days of an employee requesting, using, or attempting to use earned sick time is presumed retaliatory absent clear and convincing evidence that such action was taken for other permissible reasons. In the Court’s view, it was undisputed that Papias had attempted to use paid sick time within 90-days of his termination – even if he did not actually have any sick time available. As such, the rebuttable presumption applied, and it will be up to a jury to decide whether the company’s stated reasons for the termination are unrelated to Papias’ exercising his rights under the Act.

A few key takeaways….

  • There are no ‘magic words’ when it comes to requesting the use of paid sick time. Papias had texted his supervisor over several days advising him of various symptoms and reiterating with each text that he would be staying at home. The Court deemed this sufficient notice to the employer that the employee was requesting or attempting to use paid sick time.
  • Conflicts between written policies and the employer’s actions can create risk. In the Papias case, conflicts between the company’s written policies and its actual practices concerning not only the use but the earning of paid sick time reflected negatively on the company. According to the Court this conflict created a ‘triable issue of fact’ for the jury (sufficient to defeat the motion for summary judgment) as to what policies and practices impacted the situation.
  • Employers should review termination situations for any possible impacts due to protected classifications and/or protected activities. Given how close in time Papias’ termination was to his having engaged in protected activity, the employer likely could have lowered its overall risk had it more closely evaluated all the factors impacting its termination decision.

[i] 1 CA-CV 22-0775 (Ariz. Ct. App. Oct. 17, 2023)

Cal/OSHA Standards Board Proposes Additional Changes to Heat Illness Prevention Standards (Indoor Places of Employment)

November 15th, 2023

On May 18, 2023, the Cal/OSHA Standards Board (Board) held a public hearing to consider modifications to its Heat Illness Prevention in Indoor Places of Employment standard. After receiving oral and written public comment on the proposed revisions, the proposed standard was modified and reissued for public comment.  

Key provisions of the modified regulations include: 

  • Removal of criteria used to apply outdoor heat regulations to certain indoor locations.  
  • Creating a compliance exception where an employee is exposed to “incidental heat exposure…above 82 degrees Fahrenheit for less than 15 mins in any 60-minute period….”  
  • Making clear that where an employee’s job requires them to move between indoor and outdoor locations, both regulations apply.  

The current 15-day comment period ends on November 28, 2023. Board approval in the early part of 2024 could likely see the new regulations in place by the summer of 2024. For information on providing comment, please review the Board’s Notice 

Viticulturalist Steve McIntyre Joins the WGCIT for November Lunch & Learn

November 15th, 2023

The Western Growers Center for Innovation and Technology (WGCIT) in Salinas welcomed Steve McIntyre, owner and operator of Monterey Pacific and proprietor of McIntyre Vineyards, as the speaker for its November Lunch & Learn event.

Once considered a black sheep in his family for studying wine, McIntyre is today considered one of the most knowledgeable viticulturists in California, with two master’s degrees in viticulture and more than three decades of experience in sustainable winegrowing in the Santa Lucia Highlands.

For the representatives from the 20 startups who were in attendance, McIntyre talked about how he stays on top of trends in the industry, innovation and marketing and the benefits of farming in the Santa Lucia Highlands. He shared that there are only five places in the world where you can grow Chardonnay and Pinot Noir grapes, and the Santa Lucia Highlands was one of them.

McIntyre also talked about the need wine growers have for being able to accurately estimate yields and underscored the deep connections between the wine world and the fresh produce industry.

For more information about joining the WGCIT and having access to its monthly Lunch & Learn events with growers, visit the Center’s website here.