Western Growers Women: Leadership Retreat

March 6th, 2025

Registration for this event has closed.

This leadership retreat brings together WG Women for an engaging and immersive experience focused on professional growth and leadership development. Over the course of three days, attendees will participate in hands-on workshops covering networking, team dynamics, public speaking and career advancement.

Event Details
Date:
 April 8-11, 2025
Location: Vespera Resort, Pismo Beach, Calif.
Agenda: View the tentative agenda here

Registration is now open through March 17. Register Now!

Federal Court Continues Injunction of Restrictive DEI Executive Orders 

March 7th, 2025

A Maryland federal judge has upheld a preliminary injunction blocking key provisions of the Trump Administration’s Executive Orders (EO) aimed at eliminating “illegal” Diversity, Equity, and Inclusion (DEI) initiatives. Finding that the government failed to show a reason to halt the injunction pending appeal, the court emphasized that the policies must comply with the U.S. Constitution, particularly free speech and due process rights. 

The injunction blocks provisions of the EO’s that require federal agencies to terminate equity-related grants or contracts, require federal contractors to certify they do not operate unlawful DEI programs, and direct the attorney general to enforce civil rights laws against DEI programs in the private sector. The judge noted that the blocked provisions likely violate the U.S Constitution’s First Amendment by discriminating against disfavored viewpoints and the Fifth Amendment due to their vagueness. 

What Does it Mean 

Federal contractors will continue to have a reprieve from EO mandates as the preliminary injunction remains in place. The Administration is appealing the preliminary injunction decision. This case, along with other challenges to the executive orders pending in various other federal courts, is likely to be decided in the federal courts of appeal and potentially by the U.S. Supreme Court.  

Employers should note that the injunction does not affect potential claims against private-sector entities for allegedly unlawful DEI practices. These claims may still be pursued by state attorneys general, private litigants, or advanced by non-litigation means such as social media campaigns, boycotts, or other public pressure tactics. Companies should remain vigilant regarding evolving developments and risks related to DEI initiatives. 

Western Growers Joins Industry and Consumer Groups in Urging FDA to Maintain Food Safety Resources

March 5th, 2025

Western Growers joined a coalition of consumer, industry and public health organizations in signing a letter to U.S. Health Secretary Robert F. Kennedy, Jr. on March 5, 2025, urging the Trump Administration to maintain critical funding and staffing for the U.S Food and Drug Administration’s (FDA) Human Foods Program.

The letter states:

Dear Secretary Kennedy:

As a coalition of consumer, industry and public health stakeholder groups with a vested interest in the Food and Drug Administration’s work on food safety, nutrition and chronic disease, we urge you not to cut additional resources and staffing for the agency’s Human Foods Program critical to achieving its statutory based mission. Maintaining safe, accessible, and affordable food is a fundamental public health priority and a key component of your Make America Healthy Again platform. An under-resourced food safety agency could jeopardize your stated objectives to improve nutrition and ingredient safety for children and adults.

Adequate resources are critical not only for foodborne illness outbreak response but also for developing and updating food safety standards, providing science-based industry guidance, and ensuring a well-trained federal-state inspection force to protect the integrity of our food system. We are optimistic that under your leadership, and with sufficient funding and manpower, FDA can realize several critical improvements that will advance the health and wellbeing of all Americans.

Ensuring the safety of our nation’s food supply is a shared responsibility. Moreover, finding efficiencies, increasing transparency and coalescing the agency around its core objectives will improve public health. The undersigned organizations stand ready to provide feedback on key programs and assist in proactive dialogue to look for efficiencies and potential cost savings that could be used to enhance the effectiveness of FDA programs.

For a full list of signatories, see the list below:

Alliance for Recall Ready Communities
American Frozen Food Institute
Association of Food and Drug Officials
Center for Science in the Public Interest
Consumer Brands Association
Consumer Federation of America
Consumer Reports
Council for Responsible Nutrition
Edible Oil Producers Association
Institute for Food Safety and Nutrition Security – The George Washington University
International Dairy Foods Association
International Food Additives Council
North American Millers’ Association
Recall InfoLink
STOP Foodborne Illness
The Peanut and Tree Nut Processors Association
Western Growers

Dr. Darin Detwiler
Bill Marler
Dr. Jennifer McEntire
Sharon Natanblut
Dr. Stephen Ostroff
Michael Taylor

 

Arizona Approves Advanced Water Purification to Strengthen Drinking Water Supply

March 5th, 2025

Arizona has taken a major step toward securing its water future with the approval of Advanced Water Purification (AWP) regulations. The Arizona Governor’s Regulatory Review Council (GRRC) has officially greenlit the new rules, allowing cities and water providers to apply for permits to treat and reuse water for drinking purposes.

The Arizona Department of Environmental Quality (ADEQ) emphasized that the new regulations include strict safeguards to ensure water safety, such as pathogen removal, chemical control and rigorous treatment standards.

“This is a landmark achievement for Arizona’s water security,” said ADEQ Director Karen Peters in a press release. “Advanced Water Purification provides a cutting-edge solution to support growing communities, safeguard public health, and maximize our state’s water resources.”

The AWP rule took effect on March 4, 2025.

For more details on Arizona’s Advanced Water Purification program, visit the ADEQ website. You can read the full version of the press release here.

UFW Withdraws MMC Request with Wonderful Nurseries Amid Change in Business Plans

March 7th, 2025

On February 26, 2025, the United Farm Workers of America (UFW) formally withdrew its request for mandatory mediation and conciliation (MMC) with Wonderful Nurseries, just as the mediation process was set to begin. The first mediation session had been scheduled to commence on or after February 25, 2025. 

UFW cited as its reason for withdrawal a February 12, 2025, communication from Wonderful Nurseries, in which the company disclosed a change in its business plans which will result in a decrease in its labor force.  

On March 3, 2025, ALRB Executive Secretary Santiago Avila-Gomez served Wonderful Nurseries with a formal notice acknowledging UFW’s withdrawal from the MMC process. In the notice, Avila-Gomez observed that, due to the lack of statutory or regulatory provisions addressing the withdrawal of an MMC request, the ALRB would take no further action on the MMC petition originally filed by the UFW. 

This withdrawal effectively halts the MMC process between UFW and Wonderful Nurseries, leaving uncertainty about the next steps between the company and the union. 

Activity vs. Value

March 3rd, 2025

In food safety and, well, really anything in life, it is always good to check if the actions we are taking are characterized as a valuable activity or just simply an activity. For example, if trying to lose weight and you go to the gym, that activity may be valuable (aka if you run on a treadmill, lift weights, etc.), or it may only be an activity if you simply walk around, chat with other gym-goers or slowly walk (1mph) on a treadmill. For that example, no additional calories were burned, no muscles built, etc. – it would simply be characterized as an activity, but not a valuable one. In the professional world, the equivalent is people who spend all day in meetings and/or doing email, but never really working to produce solutions, close out projects or solve any problems. We all have known one of those in our lives – workers who are incredibly busy but not very productive at all. 

Food safety can often suffer the same fate as the slow treadmill exercise, the action of the social butterfly at the gym or the busy colleague that is busy only with busy work. Just like those instances, food safety efforts can often be very active. It’s doing something in term of actions, and sometimes those actions are quite a lot – think audits, checklists, filing records, arranging samplers, coordinating harvests, maintaining traceability on paper, etc. Unfortunately, it’s not the quantity of activity that makes food safety programs worthwhile, and sadly, these check-the-box activities often are not doing much of anything in terms of improving food safety. In short, it’s a lot of activity, but not a lot of value. Furthermore, a valuable activity in food safety can change over time as other systems and functions are built out around them, or further science is uncovered. When changes happen, or the foundation that we have laid is now standard/routine, it is important to shift resources of the program so that limited efforts focus on value over time, and not activity. Regardless of how or why an action, policy or standard starts, it is critically important to check every so often to see whether our activities are only verifying that “we do what we say” versus if they are “doing what we had hoped they would do” – which, in our case, means reduces food safety and business risk. 

Easier said than done 

Having built, maintained and audited quite a few quality systems and food safety programs in my career, I can confidently say that we often design a bunch of checklists, actions to be taken and rigorous process into them to make sure they are followed and compliant. Then, we spend an inordinate amount of time completing all the items we designed, generally complaining about how inefficient and how time-consuming they are. Why did we do this to ourselves? We literally write ourselves into a compliance box. We do it to be thorough and responsible. We do it to be comprehensive. We do it to ensure food safety, right? It may be that the length, rigor and steps make things feel valuable, effective and worthwhile. With more effort, surely there is more impact. Regardless of the “why”, I am certain that the length and complexity do not directly mean value in terms of risk reduction. In fact, the routine checklists and procedure can often remove critical thinking from our day, and we and our team forget what the point of the activity was in the first place. I do think that routine and checklists are effective at delivering satisfaction that our efforts 100% meet the program’s requirements. SUCCESS!!! Look what we did!  

Well, wait just one moment…What exactly was it that we did? More importantly, did it matter that we did it?   

Authorizing quitting 

I grew up as an athlete and one thing that was instilled in me at a very young age was the grin and bear it mentality. Shoulder dislocated? Push it back in and keep playing. Pulled hamstring? Tape it up and keep pushing. I learned an invaluable skill to use mental discipline to keep momentum, keep moving forward, and align physical ability with the determination to never quit. Here’s the thing though, sometimes it is time to quit. It is time to stop and reflect on whether what we do is worth the effort. It is very possible that what was critically important at the beginning of a program or food safety plan may change over time. Why? Because the environment and structure around us has changed over time. 20+ years ago, food safety audits were relatively new and nothing in comparison to the depth of our programs today. We are, in short, different. Different can be good or bad, but to fail to recognize that efforts, hazards, risks, etc. have changed places us on a never-ending path of maintaining more and more, just adding to the program, but rarely editing it. We have added layer upon layer to our food safety and quality programs to improve and achieve the elusive continuous improvement goal. I am a huge proponent of said activities, but I am also an advocate for working smarter and not harder. 

We sit today in a different world than when many of our food safety polices and regulations were written. We are at a tipping point where technology, learning, and science have collided and new solutions we could have never dreamed of years ago linger before us, waiting to be selected. Unfortunately, one of the barriers to implementing these new solutions are our old behaviors, processes, and programs. In effect, our past compliance selves stand between us and efforts to truly identify activities that drive continuous improvement and risk reduction. We have often become our own roadblock and the thing that stands between activity versus value.  

So, at what point is it socially acceptable to stand back and quit? Is there a moment in time where the information is so great that it authorizes ourselves, or our food safety community, to say – let’s try something different. Which, in effect, means that we must let go of what we used to do to accept that those activities may not continue to be the best to achieve risk reduction. What I do know is that we must accept that even the best made, and constructed food safety standards and practices will evolve over time and there must be an inherent mechanism that questions our prior selves, sometimes decades older prior selves, to say I wish we would have done it differently.  

We also need to make it socially acceptable to quit. It doesn’t matter what the policy is – all efforts are made with the best of intentions to drive risk down, but the pause for reflection and review is just as important as the continued implementation. It is a remarkably exciting time for the confluence of technology and science to drive far more effective activities to remove the residual risk in our food supply system, but I do not believe that the systems that got us here will get us there.  

Let’s build back stronger 

Food safety practices over the past decades have been remarkably successful at building a foundation of language, understanding and protocols that have allowed the industry to address many of the low hanging fruit when it comes to food safety. I am also confident that these practices and activities won’t be remarkably effective at reducing the residual risk that remains in the system. With emphasis on what we can do, and the authorization to say that we no longer need to do some activities, we can focus on what unique and valuable actions can be applied in our systems.  

If you are a food safety professional that has long felt constrained by past routines, procedures and regulations, here is your authorization to change them. So, let’s ask again, are your programs full of activity or are they full of value? How would you know the difference? 

Western Growers Science is working on a plethora of data science and risk-based decision-making tools for the future of food safety. Efficient risk reduction requires reflection and introspection about the activities that we do every day in terms of making a safe serving event. Join us in questioning past programs, helping critically analyze where the worthwhile activities are and quantifying their value. Let’s build a community where 100% success isn’t whether we followed your program and checked all the boxes, but instead we have reduced the risk successfully and produced the safest food possible every day. 

Avian Influenza A (H5N1) Virus Resources  

March 10th, 2025

What is the Avian Influenza A (H5N1) virus? 

Avian Influenza A is a contagious viral infection that primarily affects birds. The virus is widespread in wild birds around the world.  Recently, it has begun causing outbreaks among U.S. poultry and dairy cows, with human cases emerging in poultry and dairy workers. Status (updated 12-31-2024): 

  • In the U.S., all 50 states have reported outbreaks in poultry, with over 125 million birds affected.
  • In 2024, the CDC has confirmed 66 humans cases in the U.S. The majority of these cases have been associated with exposure to infected poultry (23) or dairy cattle (40). 

Where can I find information? 

  • FAO’s Preliminary rapid risk assessment of foodborne avian influenza A (H5N1) virus: Takeaways from the risk assessment include: 
    • Negligible risk of foodborne transmission: The rapid risk assessment reports negligible risk through foodborne transition as the avian influenza A does not transmit to humans via food based on limited presence and potential reductions. However, there may be special circumstances, such as raw meat, undercooked eggs and unpasteurized raw milk.  
  • CDC Recommendations page: The Center for Disease Control and Prevention (CDC) has issued interim recommendations to mitigate human exposure. Recommendations include: 
    • Avoid Direct Contact: Individuals should avoid direct contact with wild birds, sick or dead poultry and potentially contaminated environments. 
    • Use of Personal Protective Equipment (PPE): For those involved in culling infected animals or responding to outbreaks, the CDC recommends using appropriate PPE, including respirators, gloves and eye protection, to reduce the risk of infection. 

How does the Avian Influenza A virus transfer to humans? 

The CDC has a resource page on what causes Avian Influenza A transfer to humans. It is worth noting that Avian Influenza A infections in humans are rare. In 2024, 66 human cases have been confirmed, all associated to exposure to infected poultry or cattle. 

Infected birds will shed avian influenza through saliva, mucous and feces. Other infected animals may have the virus present in respiratory secretions, different organs, blood or in other bodily fluids, including animal milk. Human infections happen when the virus gets into the eyes, nose, mouth or is inhaled.  

The CDC recommends avoiding: 

  • Direct exposure to infected birds (handling, slaughtering). 
  • Contact with contaminated surfaces or inhalation of aerosols in proximity. 
  • Consuming raw milk or raw milk products, especially from animals with confirmed or suspected avian influenza A virus infection. 

The FAO risk assessment highlights that cells that express the preferential receptors for avian influenza A (H5N1) and permit the virus to enter and replicate are not reported in the human digestive tract. 

What should growers do? 

While the risk for foodborne transmission is negligible, produce can still be contaminated with the virus through bird droppings.  

Growers should establish food safety practices to prevent contamination from animals. These food safety practices include but are not limited to: 

  • Evaluating and monitoring animal activity in and proximate to the produce fields and production environments. This may include monitoring during the pre-season, pre-harvest and during harvest. When animals present a probable risk, take actions to reduce their access to the fields and production environments. 
  • Training employees to recognize and report evidence of animal activity. 
  • Consider fencing, barriers, noisemakers and other practices to reduce intrusions. Keep in mind that changes to the habitat may result in adverse impact to the environment. It is recommended that growers check for local, state and federal laws regarding control measures. 

Is food safe to be consumed?  

Fresh produce is not considered to be a concern for avian influenza A, however, the FAO has identified the risk of foodborne avian influenza A negligible. Foodborne transmission has not been confirmed, exposure is limited and control measures are effective.  

Both the FAO and CDC highlight that raw meat, undercooked eggs and unpasteurized raw milk are exemptions for potential contamination. Below is information provided by the CDC regarding these foods.  

Eating improperly cooked poultry, beef or unpasteurized milk products can pose serious health risks. Here are the key points to ensure food safety: 

  • Poultry Safety: 
    • Cook poultry and eggs to an internal temperature of 165°F to kill bacteria and viruses, including avian influenza A viruses. 
    • Keep raw poultry separate from cooked foods and those not intended for cooking. 
  • Beef Safety: 
    • Cook ground beef to 160°F and whole cuts to 145°F with a 3-minute rest period. 
    • Prevent cross-contamination by separating raw beef from ready-to-eat foods. 
  • Milk Safety: 
    • Always choose pasteurized milk and dairy products to avoid harmful bacteria and viruses. 
    • Unpasteurized (raw) milk and products made from it, like soft cheese, can cause severe illness. There is no evidence avian influenza A viruses can be transmitted via raw milk, but caution is advised. 

Where can I go for additional information? 

Infographics on Sustainable Packaging in Fresh Produce 

March 4th, 2025

Sustainable packaging goes beyond just eliminating plastics—it focuses on reducing overall packaging waste while ensuring fresh produce remains protected and high-quality. These infographics help illustrate key strategies for recyclability, post-consumer recycled (PCR) content and compostable materials to support sustainability efforts. 

Western Growers will continue to provide valuable resources to support the industry in transitioning to more sustainable packaging solutions. These infographics serve as an educational tool, promoting informed decisions that balance environmental responsibility with the practical needs of fresh produce. By adopting these strategies, the industry moves toward a more sustainable future while maintaining high standards for consumers. 

See the infographics below for more details.

Infographic: Why is Packaging Functionality so Critical for Fresh Produce?

Infographic: What Does it Mean to Eliminate Packaging Waste?

 

New Voices of the Valley: The Canyon House – A Sanctuary for Draft Horses

March 4th, 2025

In this Voices of the Valley episode, Sarah Rodriguez of Legacy Cooling shares the story of The Canyon House, a sanctuary where draft horses, once used for intense farm labor and carriage rides and now cast aside and destined for tragedy—can spend their days in peace. “Every horse that comes here is going to die at some point,” Sarah said. “But here, they get to live their last years with dignity.”

Sarah is married to Trey Rodriguez, whose family is well known among Western Growers members and the agriculture industry. Trey’s father, Sonny Rodriguez, was the recipient of the 2024 Western Growers Award of Honor. Sarah also has deep ties to the industry through her father, Mike Azzopardi, who operates American Cooling, another proud Western Growers member.

Trey and Sarah both followed in their fathers’ footsteps. They own a three-year-old multi-state cooler management company, Legacy Cooling, and they too are members of Western Growers, with Trey currently in his fifth year serving on the Board of Trustees for Western Growers Assurance Trust.

You can listen to the full episode here.

Western Growers Urges Trump Administration to Resolve Tariff Dispute, Citing Domestic Food Security and Harm to Rural Economies

March 4th, 2025

IRVINE, CALIF. (March 4, 2025) – In response to President Donald J. Trump’s imposition today of tariffs on goods from Canada, Mexico and China, Western Growers President and CEO Dave Puglia issued the following statement:

“In the last month, the looming threat of these tariffs was enough to prompt some major Canadian grocery chains to either cancel orders from American growers as they pivoted to other countries capable of supplying them or to require American growers to secure a foreign product supply to supplant their U.S.-grown crops. There is no question that with the move to impose these tariffs, our members will confront sweeping retaliatory actions that effectively block our American-grown fresh produce from those markets.

The risk is not just an immediate one. Years after the China tariffs and the predictable Chinese tariffs imposed in retaliation on many of our members’ U.S.-grown products, our ability to sell into the Chinese market remains handicapped in no small part because other countries took advantage of the disruption and captured much of that market. This lingering economic harm is quite likely to be replicated this time on a broader scale as Canada and Mexico represent the top two export markets for fresh produce grown in the United States.

Our first and by far most urgent call is for the Trump Administration to move quickly to negotiate a stand-down with these important trading partners. Beyond that, we ask that the Administration quickly implement mitigation programs to offset growers’ losses. This will aid in our shared goal of domestic food security and help American farmers maintain financial viability.”

For more information, please contact:

Ann Donahue

(949) 302-7600

[email protected]

 

About Western Growers:

Founded in 1926, Western Growers represents local and regional family farmers growing fresh produce in California, Arizona, Colorado and New Mexico. Western Growers’ members and their workers provide over half the nation’s fresh fruits, vegetables and tree nuts, including half of America’s fresh organic produce. Connect and learn more about Western Growers on Twitter and Facebook.

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Management Strategies for Food Safety: Create an Environment of Support and Success Webinar

March 4th, 2025

Navigating food safety compliance while meeting production goals is no easy task—but the right knowledge can make all the difference.

Join Joelle Mosso, AVP of Science Programs at Western Growers, for a webinar designed to equip leaders with the skills to confidently manage the dual responsibilities of food safety compliance and production demands. Gain a clear understanding of the qualifications necessary for food safety roles, the scientific principles behind food safety and the strategies for balancing regulatory adherence and production goals.

Participants will have practical tools to foster a culture of compliance and efficiency, helping you protect consumers and optimize operations. If you’re a business owner, senior executive, HR professional, operations manager, food safety manager or supervisor, this webinar is for you.

Webinar Details:

Date: Wednesday, April 2, 2025
Time: 10:00 AM to 11:00 AM (PT)
Location: Live Webinar

Register Here

 

Updated Fertilizer Guidelines for Arizona Vegetable Crops Now Available

March 3rd, 2025

For the first time in decades, updated fertilizer management guidelines for vegetable crops in Arizona are now available to farmers. These new guidelines have been consolidated by the Yuma Center of Excellence for Desert Agriculture (YCEDA) and are expected to provide much-needed support to the region’s agricultural community.

According to YCEDA’s website, the guidelines “consolidate decades of research, incorporating historical databases on fertilizer use augmented with literature data and results of studies conducted in the region over the last 25 years.”

To access the updated guidelines, click here.

Register for VINE Connect Field Day on April 10

March 3rd, 2025

Save the date for VINE Connect Field Day on April 10, 2025, from 8:30 a.m. to 11:30 a.m., at the Hansen Agricultural Research and Extension Center in Camarillo, California.

The event offers farmers, industry professionals and technology providers an opportunity to explore the latest advancements in agricultural technology. VINE Connect Field Day will showcase five innovative startups that are working to address key challenges in California agriculture, including labor shortages, water conservation and operational efficiency.

The featured startups include:

  • Ag-Bee – Aerial drone technology for precision crop monitoring and targeted application. (https://ag-bee.com/)
  • L5 Automation – Autonomous machinery designed to reduce labor reliance and streamline field operations. (https://l5automation.com/)
  • Lumo – Smart irrigation systems that automate water management for improved conservation and efficiency. (https://lumo.ag/)
  • Verdi Ag – A farm automation platform that integrates precision irrigation and crop care solutions. (https://verdi.ag/)
  • Verdant Robotics – An autonomous robotic system for precision weeding, spraying and crop health monitoring. (https://www.verdantrobotics.com/)

All attendees will have the chance to observe live demonstrations, provide feedback to assist in future product development, network with industry leaders and learn more about VINE Connect’s collaborative approach between farmers and tech innovators.

EVENT DETAILS

Date: April 10, 2025

Time: 8:30 am – 11:30 am

Location: Hansen Agricultural Research and Extension Center, 5836 Beardsley Road, Camarillo, CA 93010

The event is free to attend and registration is encouraged. For more information and to register, click here.